Schertz Parks and Recreation Promotional Video
Project Overview
The Schertz Parks and Recreation Department has gone through a lot of change and expansion in their offerings over the last year and in order to show the community what Schertz Parks & Rec FUN was all about, we planned to launch a short promotional video to highlight the spirit of the department.
Main Goals
- Highlight the wide range of programs, events, and amenities offered by Schertz Parks & Recreation to demonstrate inclusivity and cater
to a wide variety of interests and age groups within the community. - Create visually stimulating content that showcases active participation in various recreational activities, fostering a sense of excitement and engagement among viewers.
- Create a compelling Call-To-Action that motivates viewers to take advantage of the variety of programs and amenities offered by Schertz Parks & Recreation, inspiring them to get involved and enrich their lives through recreational activities.
- Cinematography
- Editing
- Logo Animation
State of the City 2024
Project Overview
Every February the City of Schertz creates a State of the City Video to share information with residents on current and future city projects and programs. This annual video premieres at the ‘State of the City’ Chamber Luncheon where two neighboring communities also present their video or presentation. While past videos have been successfully presented the information in a clear and concise manner we wanted to take a different approach this year. We wanted to it to be different.
Main Goal
Create a funny and engaging video that communicated city accomplishments and future
plans while highlighting the cities commitment to a high quality of life and well-planned infrastructure.
- Cinematography
- Editing
- Visual FX
- Logo Animation
City of Schertz Recruitment Video
Project Overview
Following the successful conclusion and implementation of the comprehensive classification and compensation study conducted by the City of Schertz in December 2023, both the Public Affairs and Human Resources departments were eager to continue adding to the city’s recruitment campaign with the launch of the City’s first-ever recruitment promotional video. With our salaries now aligned to be more competitive within the local market, we were eager to start attracting top talent, and enhancing our workforce.
Main Goals
- Appeal to a diverse range of talents and skills by showcasing different job roles, emphasizing that various skills and expertise are valued.
- Communicate that working for the City of Schertz is a meaningful endeavor by reflecting a sense of purpose and fulfillment in contributing to the community’s development.
Encourage viewers to explore job opportunities with the City of Schertz by including a clear call-to-action directing viewers to Schertz.com/jobs for more
information on available positions and the application process.
- Cinematography
- Editing
- Logo Animation
